ENCORE CREATIVE SERVICES
As Creative Director at Encore, I oversaw hundreds of software package designs, multiple e-commerce websites (Encore, HOYLE, Brøderbund, Punch, etc.) email blasts and marketing collateral (in-store displays, end caps, signage, etc.)
I managed an in-house team of 10 graphic designers as well as agency relationships. I collaborated with Brand Marketing and Production to ensure visual consistency across our packaging & marketing collateral. This required managing multiple projects simultaneously, meeting timetables, quality goals, budget and legal requirements. I formulated designs and illustrated concepts and ideas, as well as creating key art when necessary.
ENCORE PACKAGING SELECTIONS
Below are some packaging highlights selected from hundreds of products that I was responsible for:
Print & Productivity
Read more about the Print Shop Packaging here:CASE STUDY
Encore Web Design
Encore Banner Design
Examples of Web banners for Encore’s Sites, Retail & E-Commerce Partners (BestBuy.com, Target, Apple.com, etc.) as well as Affiliate sites like Commission Junction.
Fright Nights & Escape Room Web Design
Fright Nights & Escape Room Banner Design
Fright Nights & Escape Room Social Media Design
Created & implemented Snapchat Geofilters, Social Media Content: FB, Twitter, Google Plus, etc.
The SnapChat Geofilters has over 20k uses and 200,000 views in a 3 week period
Fright Nights Assets: SFX Makeup by Glennis McClellan, Photography by Kelly Goodman.